Welcome to the MicroConf Podcast! Every week, we feature the stories and strategies you need to level up your SaaS business. From the visionaries and makers who fuel sustainable, profitable software companies that don’t need to seek venture capital to make a meaningful impact in their lives.
Latest episodes
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16 min
MicroConf Tactics: What SaaS Buyers Actually Want in 2026
Private equity firms have quietly raised the bar on what metrics they need to see in a SaaS before they’ll conisder putting in an offer. Rob Walling sat down with Einar Vollset fro…
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53 min
MicroConf Tactics: Stop Adding Lazy AI to Your SaaS
There are only 6 ways to actually use AI as a feature in your SaaS. After talking with hundreds of TinySeed companies, that's the number I kept landing on. In this talk from MicroC…
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15 min
MicroConf Tactics: What SaaS Buyers Actually Want in 2026
Private equity firms have quietly raised the bar on what metrics they need to see in a SaaS before they’ll conisder putting in an offer. I sat down with Einar Vollset from Discreti…
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9 min
MicroConf Tactics: AI is Crushing Big SaaS
The "SaaSpocalypse" wiped $2 trillion from public SaaS markets — but the people panicking aren't building the kind of business you are. I break down why the math-terrifying enterpr…
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14 min
MicroConf Tactics: Start a SaaS From $0 in 2026
No savings. No trust fund. No venture capital. Just nights and weekends. That's how most successful SaaS companies start — including mine. I walk through what it costs, what's free…
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24 min
MicroConf Tactics: Is Mailchimp the Greatest Bootstrapped SaaS Ever?
This is the story of MailChimp. Welcome to SaaS Legends, a series where Rob Walling tells the stories of the founders who built the most iconic software companies, and what you can…
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12 min
MicroConf Tactics: The Real Reason SaaS Customers Cancel (here's how to fix it)
Every time a customer cancels, you tell yourself a story about why. Most of the time, that story is wrong. Rob Walling break down the biggest churn patterns I’ve seen kill SaaS com…
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7 min
MicroConf Tactics: The ‘Old Rules’ of SaaS Still Win
AI is changing SaaS, but not everything. Rob Walling breaks down the 5 fundamentals that still determine whether your business survives, and why ignoring them means no amount of AI…
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17 min
MicroConf Tactics: Not Sure How to Market Your SaaS? Start Here
Rob Walling has seen 5 B2B SaaS marketing strategies work over and over, and in this video, he breaks down how AI is changing each one in 2026, what's different (and what's not), a…
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17 min
MicroConf Tactics: SaaS is Hard Until You Learn These 4 Skills
Most SaaS founders hit a wall and can't figure out why they won't grow. After working with thousands of founders and investing in over 230 SaaS companies, I've found the same root…
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13 min
MicroConf Tactics: AI Ads Will Be The Next Land Grab (Here's How I'd Play It)
Early Google and Facebook ads felt like a cheat code. Then the advantage disappeared. AI chat platforms are introducing ads now, and this might be another early window. The real ch…
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15 min
MicroConf Tactics: He Built Two Unicorns. Here’s The Only AI Startup He’d Build in 2026
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38 min
MicroConf Tactics: Give Me 36 Minutes and I'll Teach You How to Find $1M SaaS Ideas
I surveyed 200+ founders making $1K-$100K+/month to find out how successful founders came up with their SaaS idea. In this video I break down the 8 proven methods they used—with re…
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14 min
MicroConf Tactics: 9 Brutal Truths About Startups I Know After 20 Years in SaaS
SaaS is an incredible business model, with recurring revenue, high margins, and big exits. But there’s a dark side most founders don’t see until it’s too late. In this ep, I break…
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10 min
MicroConf Tactics: What's ACTUALLY Happening in SaaS Right Now
Rob Walling shares how he's seeing AI affect the SaaS landscape, explains why he doesn’t believe AI will ever kill SaaS, and outlines where the biggest opportunities are for ambiti…
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10 min
MicroConf Tactics: Coding in 2026 is STILL a Superpower (Even with AI)
Is learning to code still worth it in 2026? Rob Walling breaks down what’s actually happening in the industry, why coding is still one of the highest-leverage skills you can learn,…
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14 min
MicroConf Tactics: 6 Signs Your SaaS MVP Is Not Good Enough (nobody teaches this)
In this video, Rob Walling breaks down 6 real reasons your MVP flopped from solving the wrong problem to over-promising what your product can’t yet deliver, and shows you exactly h…
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10 min
MicroConf Tactics: You're Working on the WRONG Things - here's how to fix it
Rob Walling shares the Certainty vs. Uncertainty Framework, the system he’s used to build six companies and invest in over 250 startups to help you stop mistaking “busy” for “effec…
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15 min
MicroConf Tactics: I Obsessed Over Product-Market Fit - Here Are the 5 Stages of PMF
Rob Walling breaks down the five phases of Product-Market Fit, showing how founders can identify where they are on the spectrum and what specific actions will move them forward. Mo…
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11 min
There’s ONLY 5 Ways to Use AI in SaaS (prove me wrong)
Every founder is asking the same question: “Am I falling behind on AI?” In this video, Rob Walling breaks down the five ways startups are using AI and which ones actually work. He…