Betting on WE: Women Empowering Women
by Alexa Bigwarfe · 4 episodes
BusinessEntrepreneurshipEducation
Business tips for women entrepreneurs over 40, female founders, and midlife business owners who are done waiting for overnight success and ready to bet on themselves and each other. Betting on We digs into what it really takes to build a profitable business after 40: the business failures nobody posts about, the pivots, the resilience, and the power of women supporting women. If you're a female founder, author, speaker, or creative entrepreneur juggling business growth, visibility, and everything else midlife hands you, this women's business podcast was made for you. Alexa Bigwarfe is the founder of Write | Publish | Sell and Women in...
Latest episodes
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31 min
004: How Roshanda Pratt Bet on Herself and Built a Visibility Brand
You never lose when you put all the chips on yourself.Alexa Bigwarfe sits down with her friend Roshanda Pratt, international speaker, Amazon bestselling author, and founder of Visi…
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22 min
003: Women Own 40% of Businesses but Earn Under 5% of Revenue
Women own more than 40% of US businesses, yet they bring in less than 5% of the revenue, and Alexa Bigwarfe wants to know why.Alexa digs into the numbers behind women’s entrepreneu…
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28 min
002: How Women Over 40 Turn Ageism Into Business Success
More than 455,000 women left the US workforce in just eight months of 2025, and many of them are building something better.Alexa Bigwarfe opens Betting on We with her own story of…
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18 min
001: Why Women Entrepreneurs Grow Faster When They Bet on Each Other
The fastest way to grow your business might be the women standing right beside you.Alexa Bigwarfe opens Betting on WE with her own story, from turning to writing after losing her i…
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4 min
Welcome to Betting on We
Meet Betting on We, the podcast for women entrepreneurs in midlife who bet on themselves and each other. Host Alexa Bigwarfe shares why we need honest conversations about failure,…