Welcome to Inside Media Relations — a podcast for anyone serious about getting their story in front of the right audience. In each episode, we explore the real decisions that shape whether a story gets opened, ignored, or covered. We speak to PR professionals, communications leaders, industry experts, and in-house teams — people who have been in the room when it mattered — who navigate the news cycle every day. If you work in PR, communications, or media — this is for you. Inside Media Relations. No theory. Just what's happening on the front line.
Latest episodes
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59 min
Episode 9: Building a media brand: How to earn attention, trust and loyalty
In this episode of Inside Media Relations, Jack Murray sits down with Ian Kehoe, Co-Founder and Executive Editor of The Currency, to explore what it takes to build a successful med…
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1 h 08
The power of podcasts - building audiences, trust, and influence.
In this episode of Inside Media Relations, Jack Murray and Patrick Haughey explore the power of podcasts to build audiences, establish authority and create lasting trust. Drawing o…
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24 min
Episode 7 - The National Ploughing Championships
In this special episode of Inside Media Relations, Jack Murray heads to the National Ploughing Championships to explore how journalists, media organisations and communications team…
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38 min
Episode 6 - Media Relations: Future Shock — Are You Ready for What's Coming?
In this episode of Inside Media Relations, Jack Murray meets with Laura Wall, CEO of the PRII and Sarah Robinson, MediaHQ Research and HR Executive to explore how media relations i…
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50 min
Episode 5 - The News Finds You: The Changing Rules of Audience Building
In this episode of Inside Media Relations, Jack Murray and Richard Chambers explore how PR and journalism are adapting as audiences increasingly discover news through social media…
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43 min
Episode 4 - The First Answer: Why AI Is Changing the Value of Earned Media
In this episode of Inside Media Relations, Jack Murray and Johnny Bentwood explore how AI is changing the way people discover information — and what that means for public relations…
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54 min
Episode 3 - Being the Voice: The Decisions, Pressure and Judgement of a Spokesperson
In this episode of Inside Media Relations, Jack Murray explores what it actually takes to be a spokesperson in today's media environment. Moving beyond soundbites and prepared line…
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37 min
Episode 2 - The Story that Lands
In this episode of Inside Media Relations, Jack Murray sits down with two experienced PR professionals to explore what truly makes a story land — whether it's proactively pitched,…
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40 min
Episode 1 – Timing Is Everything: How News Cycles Really Work
In this episode of Inside Media Relations, Jack Murray speaks with two experienced PR professionals about the often underestimated role of timing in determining whether a story gai…