Modern Marketing Made Simple with Lori Ervin
by Lori Ervin · 24 episodes
BusinessMarketingEntrepreneurship
Modern Marketing is a podcast for women building businesses in a way that fits into real life. Hosted by @theloriervin, this show brings you behind the scenes of real businesses - from small business owners and product-based brands to social sellers and women building personal brands online. Each episode is designed to give you both inspiration and practical strategy. You’ll hear honest conversations about what it actually looks like to grow a business, including the wins, the challenges, and the lessons learned along the way. New episodes drop weekly.
Latest episodes
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35 min
From Survival Mode to Self-Awareness with Tammy Perrin
Sometimes the biggest business transformation has nothing to do with strategy, and everything to do with healing the version of yourself that has been stuck in survival mode for ye…
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26 min
AI Should Make Your Business Easier, Not More Complicated with Kim Stirling
AI doesn't need to run your business to make running your business a whole lot easier. The real opportunity is learning how to use it to save time, simplify your workload, and stil…
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53 min
Build Better Systems, Deliver Better Service with Helen King
In a world where almost anyone can sell the same thing, your client experience becomes your greatest competitive advantage. In this episode of Modern Marketing Made Simple, I sit d…
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35 min
The Power of Local Partnerships for Growing Your Business with Kim Rusyn
You don't need the perfect business plan before you start. Sometimes you need to put the idea into the world, pay attention to what happens, and be willing to change the plan as yo…
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34 min
Building Something That’s Actually Yours with Leanne
Some business pivots are planned. Others are born from pain, unexpected change, and learning how to rebuild yourself one step at a time. In this episode of Modern Marketing Made Si…
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36 min
The Systems Every Business Owner Should Have in Place with Lisa Duck
Sometimes the biggest breakthroughs in business don't come from doing more - they come from creating simple systems that give you back your time, your energy, and your peace of min…
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26 min
The Power of Selling Without Selling with Meghan Schrumm
Sometimes the next chapter of your business starts with giving yourself permission to evolve. In this episode of Modern Marketing Made Simple, I sit down with Meghan Schrumm, a Reg…
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32 min
The Coffee Break Formula - Build Your Business 15 Minutes at a Time with Kate Moir
Sometimes the biggest business breakthroughs don't come from working more hours. They come from learning how to make the hours you already have count. In this episode of Modern Mar…
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35 min
Why Saying No Helped Her Business Grow Faster with Adriana King
Sometimes the biggest shift in your business isn't learning another strategy. It's learning who you're meant to serve - and having the confidence to build your business around them…
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31 min
Feminine Leadership: The Secret to Building a Business That Feels Aligned with Lauren Spencer
Sometimes the biggest breakthrough in your business doesn't come from working harder, it comes from learning when to slow down, listen, and trust yourself. In this episode of Moder…
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31 min
Building a Business With ADHD + Motherhood with Michele Hooper-Latin
Building a business doesn’t always start with a strategy, sometimes it starts with solving a problem you are personally living through. In this episode of Modern Marketing Made Sim…
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32 min
The Truth About Building a Business During Midlife with Diana
In this episode of Modern Marketing Made Simple, I sit down with Diana, founder of Be Empowered with Diana, to talk about two incredibly important topics for women in business righ…
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30 min
How Kathy Turned a Pandemic Hobby Into a Real Business
In this episode of Modern Marketing Made Simple, I sit down with Kathy, the founder of Sassy Kathy’s Vanilla Shop, to talk about what it really looks like to build a product-based…
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41 min
She went from 7,000 followers to 70,000+ with one reel …and it changed the game.
Sometimes the thing you're meant to build isn't what you started building at all. In this episode of Modern Marketing Made Simple, I sit down with Amanda Otterman, registered nurse…
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28 min
The Business Pivot That Changed Everything for Dr. Margot
In this episode of Modern Marketing Made Simple, I sit down with naturopathic doctor Dr. Margot Lattanzi to talk about what it really looks like to build a modern personal brand wh…
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33 min
How Laura Cocuzzi Built a Business Around Alignment, Courage, and Change
Building a business doesn’t always start with a plan… sometimes it starts with a feeling that the life you’re living no longer fully fits who you are becoming. In this episode of M…
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45 min
The Marketing Strategies Helping Smithery Style Stand Out
In this episode, I’m sitting down with Shannon, the owner of Smithery Style, to talk about what it really looks like to acquire a business, rebuild community trust, and innovate du…
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29 min
Why Your Business Is Allowed to Evolve with Rebecca Ogilvie
In this episode, I am sitting down with Rebecca Ogilvie, the founder behind The Detour Co., to talk about what it really looks like to build a business that evolves alongside your…
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36 min
She didn’t just build a brand, she is building a movement with Sandra Lisi
Some women build businesses …and some women build rooms that change other women’s businesses. And today we’re talking to someone who is doing both. In this episode, I’m sitting dow…
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21 min
Faith, Gratitude, and Starting Before You Feel Ready with Celina Dixon