Gross to Net is a podcast about what people actually optimize for in business and life and what they're left with after all the costs are tallied. Most business podcasts ask "How did you succeed?" We ask "What did it cost?" Not just money. Time, health, relationships, meaning. We talk to founders, investors, and operators about the real math: what went in, what came out, and whether they'd make the same tradeoffs again. No highlight reels. No sanitized success stories. Just honest conversations about what you're actually building and why. Also, we are on a quest to eventually learn the mea...
Latest episodes
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1 h 16
Ep. 25 - The Early Stage Cash Fight with Abby June Richards | Gross To Net
Abby June Richards started working at 12, kept the books for her dad’s business at 16, and spent seven years in public accounting moving between audit, ERP implementation and outso…
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30 min
GTN SPECIAL EDITION: Better Bites Food Forum 2026 - Reinventing The Pantry (full panel)
On September 2, 2026 I sat on the Reinventing the Pantry panel at the first Better Bites Food Forum in Austin, and this is the room recording. It's a little different from a normal…
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1 h 17
Ep. 24 - Build The Business You Want To Live In with "Iron Mike" Steadman | Gross To Net
What do you want your Monday through Friday to look like? "Iron Mike" Steadman joins me to talk about choosing a business that fits the answer. A Naval Academy graduate, former Mar…
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1 h 14
Ep. 23 - Prove Success with Jack Atlasov | Gross To Net
Jack Atlasov got into building with AI because his three-person e-commerce team had more work than it could do. He'd hired a data analyst, but he still needed to figure out where t…
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1 h 09
Ep. 22 - Building Snooze And Changing The World With Pancakes with Adam Schlegel | Gross To Net
Adam Schlegel and his brother Jon opened one breakfast restaurant in Denver's Ballpark neighborhood in 2006. Jon sent Adam the business plan back in 2000, and it took six years of…
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1 h 05
Ep. 21 - A Life Well Lived with Cam Houser | Gross To Net
Cam Houser co-founded 3 Day Startup and ran it as CEO for a decade, growing it to 13,000 students across dozens of countries and helping launch founders who went on to raise more t…
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1 h 08
Ep. 20 - Message In A Jar with Matt Dunaj | Gross To Net
Most people meet a finance chief only after the interesting decisions are already made — he's the one who tells you whether you can afford them. Matt Dunaj has spent his career sit…
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1 h 05
Ep. 19 - Be More You with Morgan Zanotti | Gross To Net
Morgan Zanotti co-founded Primal Kitchen, bootstrapped it to $50M in revenue, and sold it to Kraft Heinz for $200M when she was 35. Then she did the thing almost nobody does — she…
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1 h 09
Ep. 18 - Create Your Own Adventure with Katie Horgan | Gross To Net
Katie Horgan spent six years as a Marine Corps logistics officer, running truck convoys in Iraq and coordinating operations for a ship-based crisis response force in the Pacific. A…
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1 h 08
Ep. 17 - Free The Hummus with Nick Wiseman
Nick Wiseman started cooking in D.C. kitchens at 15, trained under Fabio Trabocchi in New York, then came home and opened a Jewish deli named after his grandfather's grocery stores…
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1 h 12
Ep. 16 - Your Favorite Jam Brand Is From Iceland with Gardar Stefansson | Gross To Net
Gardar Stefansson is an Icelandic food entrepreneur who has spent his career turning unlikely starting points into real businesses. His first company used geothermal hot springs in…
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1 h 25
Ep. 15 - Reject The Premise with Robby Sansom | Gross To Net
Robby Sansom is the co-founder and CEO of Force of Nature, a regenerative meat company based here in Austin that's now in Whole Foods nationally and 1,475 Publix stores. Before tha…
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1 h 08
Ep. 14 - Big Theatre Kid Energy with Ryan W Garcia | Gross To Net
This week I was joined by the hilarious, energetic, extremely talented Ryan W Garcia. Ryan is an actor, a coach, a podcaster, and kind of a big deal as an influencer and official T…
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1 h 14
Ep. 13 - Keep It Simple, Silly! with Claire Bays | Gross To Net
Today I talked with Claire Bays whose positivity and motivation rubbed off on me and it will rub off on you too.Claire is a fitness coach, influencer, podcast host, and MC, just to…
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1 h 08
Ep. 12 - Give Selflessly with Chris Kirby | Gross To Net
I talk with Chris about pivoting from a culinary career into making hummus for farmer's markets, to borrowing money from his dad to build a hummus factory, to shutting down his hum…
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1 h 14
Ep. 11 - Leaning Into Discomfort with Greg Esslinger | Gross To Net
Greg Esslinger used to be a Supplier Manager at UNFI. In fact, he was MY Supplier Manager at UNFI when Yellowbird was a fledgling brand. We were both learning the industry at the s…
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46 sec
Ep. 11 - Leaning Into Discomfort with Greg Esslinger | Gross To Net
Greg Esslinger used to be a Supplier Manager at UNFI. In fact, he was MY Supplier Manager at UNFI when Yellowbird was a fledgling brand. We were both learning the industry at the s…
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1 h 17
Ep. 10 - Live A Little with David Delcourt | Gross To Net
David is the founder of Seed Ranch Flavor Co. and Grown As* Foods. Previously in the renewable energy sector, he never seems to stop moving. That penchant for moving takes him all…
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1 h 12
Ep. 9 - Build Something You're Proud Of with Tim Otto | Gross To Net
Tim Otto started his first business when he was 12, incorporated at 16, and sold it at 25. He had attained material wealth in his mid-20's but was burnt out.When Tim met Alex (now…
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1 h 14
Ep. 8 - Building Meaning From The Ground Up with Mason Arnold | Gross To Net
Mason was a chemical engineer at UT who started an environmentally-friendly lawncare service and discovered his lifelong addiction to entrepreneurship. Among other amazing accompli…