Google Ads Unleashed | Winning Strategies for E-Commerce Marketers
by Jeremy Young · 172 episodes
BusinessMarketingManagement
Welcome to "Google Ads Unleashed," the ultimate podcast for anyone who wants to harness the power of Google Ads to boost their online business. Whether you're an agency owner, E-Commerce marketer, or just someone who's interested in digital advertising, this show is for you.In each episode, we'll dive deep into the world of Google Ads, exploring the latest strategies, techniques, and best practices for creating effective ad campaigns that deliver real results. Whether you're a seasoned pro or just getting started, you'll find plenty of valuable insights and actionable tips to take your advertising game to the next level...
Latest episodes
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7 min
New in Google Ads: Control Where Your Daily Budget Actually Goes
Send us Fan MailGoogle just gave advertisers control over where their daily budget actually goes across networks, but there’s a February 2027 auto-migration hiding in the small pri…
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59 min
ProfitSessions: What Black Friday actually makes you (ProfitMetrics Roundtable)
Send us Fan MailMost advertisers celebrate a record Black Friday revenue week, then quietly lose money once the returns come in and the ad spend is counted. This episode is a recor…
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24 min
Prepare Your Google Ads for Q4 2026 (+FREE downloadable checklist)
Send us Fan MailQ4 2026 is here and if your Google Ads account isn’t ready by now, this eight-step playbook and free downloadable checklist is your fastest route to being prepared.…
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12 min
What Actually Happens When You Pause Your Google Ads Campaigns
Send us Fan MailPausing your Google Ads campaigns feels safe, but it's the restart that breaks things, and most advertisers only find out the hard way. In this episode of the Googl…
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14 min
4 First-Party Data Feeds Every Google Ads Account Is Missing
Send us Fan MailYour competitors have access to the same campaign types, the same bidding strategies, and the same AI, but they can't copy your customer data. In this episode of th…
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11 min
We Turned Off Brand Search in Google Ads and Saved €60,000
Send us Fan MailA client was spending €5,000 a month on branded search because a YouTube tutorial said to, so we ran a geo test to prove it either way. In this episode of the Googl…
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9 min
Google Ads Removes Language Targeting in September & Why That's Good
Send us Fan MailGoogle is removing language targeting from search and AI Max campaigns in September, and it may have been quietly suppressing your quality score all along. In this…
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11 min
Google Ads AI Max Upgrades Are Live, Not Delayed & Who's Affected
Send us Fan MailThe DSA migration to AI Max was delayed, but a different deadline on September 1st is already here, and your campaigns may be affected right now. In this episode of…
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13 min
Google Ads Won't Scale While Your Feed Uses Umbrella Products
Send us Fan MailIf your Google Ads campaigns can't scale, the problem might not be in the ad account at all, it could be hiding in how your products are structured. In this episode…
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13 min
How Google Ads Replaced £1.5M in Lost Amazon Revenue in 5 Weeks
Send us Fan MailA client's Amazon account was suspended overnight, €1.5 million in monthly revenue gone, and we had five weeks to replace it with Google Ads. In this episode of the…
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11 min
The EU Now Requires AI Labels on Google Ads & What to Disclose
Send us Fan MailAs of August 2nd, EU law requires you to disclose AI-generated or edited ad creative, and if your agency hasn't told you yet, that's a problem. In this episode of t…
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9 min
How to Turn YouTube Shorts Into Google Ads Instream Winners
Send us Fan MailYouTube Shorts placements are getting saturated and CPMs have doubled in a year, but your Shorts creative is also your untapped instream inventory. In this episode…
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16 min
The Google Ads Learning Phase Is the Industry's Biggest Excuse
Send us Fan MailThe Google Ads learning phase is real, but it's also the most overused excuse in the industry, and it's time someone said it out loud. In this episode of the Google…
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7 min
Margin Bidding Isn't POAS & Why Google Ads Needs Real Profit Data
Send us Fan MailGrouping your campaigns by product margin feels like smart strategy, but it's not the same as actually bidding for profit, and the difference is costing you. In thi…
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9 min
Your Google Ads Target ROAS Is Now a Magnet, Not a Floor
Send us Fan MailGoogle is changing how Target ROAS and Target CPA work in August, and if you do nothing, your campaigns will quietly spend more and perform worse. In this episode o…
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13 min
When Google Ads Will Never Work: 4 Signs You Should Walk Away (From a Google Ads Expert)
Send us Fan MailSometimes Google Ads will never work, not because of poor management, but because the conditions simply don't support it. In this episode of the Google Ads Unleashe…
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14 min
Google Merchant Center Mistakes: 14 Issues Quietly Killing Your Shopping Campaigns (And How to Fix Them)
Send us Fan MailYour shopping campaigns could be bleeding revenue right now, and the problem isn't in your Google Ads account, it's in Merchant Center.In this episode of the Google…
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18 min
Why ROAS Is Lying to You: How to Optimise Google Ads for Profit Instead of Revenue (Target POAS Explained)
Send us Fan MailROAS looks great on paper, but if Google can't see your margins, it's quietly pushing your least profitable products and costing you money. In this episode of the G…
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18 min
The Google Shopping Pricing Trick Your Competitors Don't Know About: Automated Discounts Setup Guide
Send us Fan MailGoogle's automated discounts feature just grew one client's gross profit by 25%, and it's now easier to set up than ever. In this episode of the Google Ads Unleashe…
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13 min
Google Ads Account Hacked: What Happens Next & Exactly How to Recover
Send us Fan MailYour Google Ads account just got hacked, thousands spent in minutes on fraudulent campaigns. Here's exactly what happens next and how to recover. In this episode of…