‘Hello Hallyu’ is The Swaddle's six-part podcast series exploring how the Korean wave captivated Indian fans, and forever changed our ideas of gender, fashion and romance. This podcast is brought to you by TS Studios, a production company that brings The Swaddle’s storytelling and creative point of view to original podcasts and films.
Latest episodes
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27 min
Episode 6: Fandom or Obsession?
How much is too much? In the final episode, Nirupama and Sadhana discuss perceptions of Hallyu fandom, fan wars, and the future of the fan community in India.This podcast has been…
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28 min
Episode 5: Found in Translation
Who is a translator fan and why are they so important? In this episode, we describe the politics of translator fandom, and discuss the Indian fans translating Korean content into r…
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40 min
Episode 4: Flower Boys, Glass Skin, Killer Coats
We discuss product placement, the queer possibilities of soft boy stardom, and the fan-led backlash against Korean beauty standards.This podcast has been brought to you by The Swad…
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34 min
Episode 3: The Making of a K-pop Fan
We decode the marketing genius behind K-pop and the Indian roots of the K-pop musical form.This podcast has been brought to you by The Swaddle. It has been co-hosted and produced b…
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32 min
Episode 2: The K-Drama Secret Ingredient
We break down the unique appeal of the K-drama and what makes South Korean culture aspirational for Indians.Note: At 28.30 -- Search for 'Simar turning into a fly,' not a honeybeeT…
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35 min
Episode 1: What the Hell Is Hallyu?
In this episode, superfan-journalists Nirupama and Sadhana dig deep into the history of Hallyu and its first fandoms in India, from Manipur to Madurai.This podcast has been brought…