Hit Publish
by Rainmaker.FM: The Digital Marketing and Sales Network · 55 episodes
BusinessManagementMarketing
Amy Harrison shares winning tips and techniques for the beginning to intermediate-level online marketer. If you want to succeed as a digital marketer, but don't yet know enough to put all the pieces together, Amy has your back.
Latest episodes
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3 min
[Important Broadcast] Critical Information About The Hit Publish Podcast
Big changes are afoot – tune in to find out more … There are important changes and updates that you need to know about … Tune in to find out Why today s show is a…
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26 min
How to Find Your Content Marketing Strength
With an array of content mediums to choose from, which ones will work best for you and your business? I ll be sharing my personal experience and helping you evaluate the main conte…
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17 min
3 Ways Contrast Copywriting Makes Your Offer The Obvious Choice
Today we re talking about the power of contrast in your copywriting. Painting a bleak picture of what your customer s life looks like without your product, and the rainbow and unic…
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21 min
Launch Content: How to Build Desire for Your Product BEFORE You Make an Offer
In this episode I m going to give you a crash course with tips on the kind of content you can create when launching a new product or service, to build buzz and anticipation around…
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23 min
4 Content and Copywriting Techniques to Build a Loyal Fan Base for Your Business
Today we re talking about how to use copywriting and content techniques to make your readers and customers feel close to you, your brand and business. How can you make them feel li…
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24 min
How to Generate Powerful Product Names That Don t Sound Gimmicky
Today s episode asks the question: When it comes to marketing, what s in a name? Does it really matter what you call your products and services? Well … yes it does. And Hit P…
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22 min
How to Write a High-Converting Sign-up Page for Your Email Newsletter
On this week s episode we re going to look at how to craft a high-converting sign-up page for your email newsletter. You re going to hear tips from conversion experts as well as a…
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27 min
9 Story Themes That Can Make Your Business Content Captivating
Today we are harnessing the power of publications that pull in millions of readers every single day and asking — how do they do it? How do media organisations like newspapers…
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17 min
The 10/20/10 Rule for Creating Web Content That Converts
We re studying a framework for creating content that helps your customer convert from a prospect into a sale (particularly on your website). And a NEW show segment … Today we…
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18 min
3 Steps for Making Success Stories a Part of Your Content Marketing Strategy that Works
Success stories, aren t just testimonials from happy clients. They re a strategic tool for persuading prospects and standing out from your competitors. And even if you don t (yet)…
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49 min
Joe Pulizzi Reveals The Content Marketing Strategies You Need to Succeed in 2016
It s a special episode of Hit Publish featuring an interview with Joe Pulizzi, founder of The Content Marketing Institute and author of Content Inc. He gives you practical advice f…
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18 min
How to Create a Simple and Flexible Content Marketing Plan for 2016
If you find the idea of planning out your future content overwhelming and frustrating, today s show is for you. What should you create? What goals should you set? What channels sho…
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16 min
The Last Hit Publish of 2015: Running a Content Audit (And an Invite to My Party)
It s the last Hit Publish episode for 2015 so what better time to look back at all you ve done and set yourself up for success in 2016 by doing a content audit. And we ll be having…
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20 min
Your Content Customer Profile: What Do You REALLY Need to Know?
Customer profiles are useful for writing content that connects, compels, and persuades your reader. But how much do you need to know about your target market? Why do many customer…
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19 min
Your Headline Shaker Maker: A Simple, Stress-Free Way to Write Powerful Headlines
Writing great headlines is hard work, but that doesn t mean creating them can t be fun … This week I m going to be sharing with you one of my favorite tools for coming up wit…
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14 min
How To Get Customers to Say Yes to Your Offer
People love and trust experts, but sometimes being an expert in your content field actually makes it harder for your customer to accept your offer. Here s how to make sure that doe…
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19 min
The Do’s and Don’ts of Guest Posting
Guest Posting is a content marketing strategy that pays dividends. It can open doors, generate sales, attract clients and build your credibility. But you need to make sure you re n…
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16 min
Can Your Customer Quickly Find These 7 Key Pieces of Content When They Visit Your Site?
Does your website content build a strong like, know, and trust bond to your visitors in just seconds? If not, you may be missing one or more of these 7 key elements. This week we r…
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17 min
How to Beat The ‘Blank Stare’ and Get Customers Fired Up With Your Sales Copy
Have you ever felt as though you re giving it your all when writing about your products or services, but readers (ones you know would make perfect customers) just don t seem to get…
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20 min
Converting Content: How Long is Long Enough? How to Know if You re Turning Perfect Customers Away
If you ve ever written content and wondered how long should it be and what should I include? this episode is for you. This week we re talking about how long your content should be.…