Extrology: Mastering People, Performance & Purpose
by Lee Cooper · 147 episodes
BusinessCareersEntrepreneurship
Extrology isn’t just a podcast, it’s a movement.People. Performance. Purpose. These three elements define success, yet most people struggle to master them. Extrology exists to change that.Each episode brings you exclusive, in-depth conversations with world-class leaders, entrepreneurs, and high performers - people who have built careers, businesses and legacies that matter. We uncover the strategies, mindsets and decisions that separate those who thrive from those who stay stuck.More than just inspiration, this podcast is about real insights you can implement today - tools to help you think, act, and connect like the top 1%.If you’re read...
Latest episodes
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58 min
What Broken Customer Experience Reveals About Your Company with Co-Founder and CEO of Crescendo & Founder and…
Andy Lee’s leadership journey traces a through-line from being a curious 21-year-old on a factory floor, to leading 100,000 people at Alorica.Fuelled by the persistent pursuit of ‘…
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56 min
Living Your Values & Building a Business That Outlasts You with Fable Co-Founder & Executive Chair, Alwar Pill…
Most digital products reflect the people who build them, not the people who use them. That insight led Alwar Pillai to build Fable, a company with 70% of its workforce living with…
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44 min
‘To Go Far, You Must Let Go’: How to Give Space to Thrive with Semble’s Co-Founder, Christoph Lippuner #141
Starting a business is a deeply irrational act - yet Christoph Lippuner was driven to create purpose for not just his own life, but for the whole healthcare sector.Semble was born…
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1 h 03
The Hidden Cost of Hypergrowth: Lessons from Salesforce, Oracle and Siebel with Steve Garnett #140
Some stories are told for inspiration, some for entertainment, but a very few become instruction manuals for the next generation. Today’s Extrology episode documents one such manua…
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1 h 11
The Cultural Catalyst Behind iplicit’s Stellar Growth with CEO, Lyndon Stickley #139
Lyndon Stickley has built and exited 6 companies, scaled through chaos, and sold for 9 figures - there’s no substitute for the graft and experience he brings to iplicit.He’s CEO of…
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58 min
Kill Your Darlings: The Art of Reinvention with Co-Founder & CEO of Salesmsg, Chris Brisson #138
Chris Brisson made a public decision to kill the company he’d built, live in front of 34,000 customers. Why did Call Loop have to fall for Salesmsg to rise in its wake? That’s the…
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12 min
5 Hard Lessons From The Mic: Reflecting on 5 Years of Extrology with Lee Cooper #137
Extrology launched with little representing commercial plans, or a big question to answer - yet 5 years on, it’s taught us so much about others, and about ourselves.What we’ve unco…
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1 h 08
The Time Billionaire: How to Lead Without Burnout with Forbes Contributor and Writer, Rebecca Shaddix #136
This week’s Extrology is not a productivity pep talk, it’s an exposé of all the habits you’ve been telling yourself you’ll change, but never have…Rebecca Shaddix is a Founder, Forb…
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46 min
The Holy Grail of Flexible Leadership with Leadership Coach, Author and Speaker, Kevin Eikenberry #135
Flexible leadership isn't about style or softness. It's about letting go of ego, and prioritising what's truly needed with precision.Kevin Eikenberry is one of the most recognised…
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1 h 09
Irrationality: The Modern Founder’s Superpower with Founder of Cocoa, Carmen Alfonso Rico #134
Irrational obsession is the most rational investment strategy that exists.For those with a passion, and who believe the world is theirs to earn, you’ve a like-minded soul in Carmen…
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57 min
The Birth of Silent Disco with Founder of The Silent Disco Company, Toby Burns #133
The UK’s first silent disco was a way to bring joy to parties. A decade later, and it’s a full-blown entertainment empire.The Silent Disco Company isn’t just about events, but evol…
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1 h 02
How We Should Reinvent The American Dream with Momentum Shake’s Founder, Michael Tecku #132
Success is not achieved by seeking a financial triumph. Instead, it’s the side effect of pursuing greatness.Michael Tecku was happily retired, until only the pull of purpose and a…
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51 min
Sensitivity: The New Leadership Superpower with Figgi Founder, Dr Jeanne Retief #131
What happens when all that you’ve built - career, purpose, status - starts to crumble… not through failure, but simply because your body says ‘No more’?Dr Jeanne Retief started lif…
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48 min
Life on the Front Line: World-Leading Humanitarian Emery Brusset on the Hidden Truths Behind Global Aid #130
The world is at war, and while we’re sat at home comfortably wishing it better, Emery Brusset is making a genuine difference.Since 1991, Emery has been pivotal to bringing life-sav…
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1 h 08
Reclaiming Your Creative Genius with Founder, Author & Coach, Pia Mailhot-Leichter #129
Have you ever felt limited by the belief that you’re simply not a creative person?On this week’s episode of Extrology, Lee Cooper interviews Pia Mailhot-Leichter, author of “Welcom…
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1 h 05
Building a High-Performance Culture with one of the UK’s Biggest Tech Titans; Credas CEO, Tim Barnett #128
Looking to scale a tech company from zero to multi-millions? Our latest guest achieved just that in only 4 years!In episode 128 of Extrology, Tim Barnett, CEO of Credas breaks down…
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55 min
Reinvention, Resilience & The Revival of Creativity with Fasthosts MD, Rupert Bedell #127
Creativity is dead and 5 year plans are now quarterly sprints, but in today’s commoditised world Rupert Bedell dares to lead differently.Rupert has reinvented himself many times ov…
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1 h 14
Learning Life-Saving Healing Techniques with Director of the Institute of Pranic Healing UK & Ireland, Les Fli…
For over 20 years Les Flitcroft was an aerospace engineer. A double arm break and series of life-altering events later, he has embarked on a journey of discovery, leading him to tu…
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49 min
Rail Reimagined: Disrupting the Future of Transport with LE TRAIN’s Deputy-CEO, Catherine Pihan-Le Bars #125
What happens when a healthcare innovator decides to transform the entire rail transportation industry?Catherine Pihan-Le Bars is a visionary Deputy-CEO leading French rail operator…
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1 h 07
The Secret to Extraordinary Success with Adrian Kelly; Elite Coach, Lawyer & Entrepreneur #124
Want to know how top performers think? How Olympic athletes and special forces soldiers train their brains? How to break free from societal expectations and design success on your…