Looking behind the news affecting internet marketing and. bringing to light views from the voices speaking out on the latest technical troubles affecting you. Digital Marketing Matters will bring the internet marketing community together to connect with one of the most respected strategic consultants online.
Latest episodes
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43 min
Link Accountability: Playing to the Google Algorithm
Link Accountability: Playing to the Google Algorithm as Jeff speaks with Link building expert Eric Ward. Podcast: Play in new window
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36 min
Diagnostic Metrics, KPIs and what Mistakes People Make with Metrics and Analytics
Talking About Diagnostic Metrics, KPIs and what Mistakes People Make with Metrics and Analytics as Jeff speaks with Marc Poirier, the Co-Founder and EVP of Business Development of…
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36 min
Google Looking To Stop Using Cookies to Track Web Users; Google +1s: Do They Lead to Higher Search Rankings?
Google Looking To Stop Using Cookies to Track Web Users; Google +1s: Do They Lead to Higher Search Rankings? Google Looking To Stop Using Cookies to Track Web Users; Google +1s: Do…
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37 min
How Much Does OnSite Search Suck for a Lot of Companies
How Much Does OnSite Search Suck for a Lot of Companies these Days. Jeff Ferguson welcomes guest Kevin Ryan from Motivity Marketing. They also weigh the publicized conspiracy theor…
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46 min
Facebook Changes: Simplifying Ads, Sponsored Stories, Catering to Mainstream and Business
Facebook Changes: Simplifying Ads, Sponsored Stories Catering to Mainstream and Business as Jeff speaks Advanced Facebook marketing and advertising strategies with Facebook Marketi…
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37 min
Google Penguin 2.0 and Ethics in SEO
Google Penguin 2.0 and Ethics in SEO and how this new update contains advanced functionality that can penalize those who use unethical SEO techniques to boost their overall search…
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43 min
The Lost Art of Media Planning
Jeff discusses the lost art of media planning with Martin Thomas, the owner of Always On Communications. There is a certain type of person, and they exist on both the client-side a…